More growth, less manual work — for SMEs in Switzerland.
Hierarchy is the marketing and AI agency for SMEs in Zurich and across Switzerland. We build the systems that grow your business — AI automation, marketing that works, and more enquiries from Google. Strategy and execution from one partner, not three agencies.
Delivery snapshot
Your operating model at a glance
Automation
Ops flows, lead routing, reporting loops
Acquisition
Paid search, paid social, landing systems
Organic
Technical SEO, content structure, intent mapping
typically saved weekly per team lead
to first deliverable
across AI, automation + growth
Recently shipped.
See which process is worth automating first for you.
Three disciplines. One partner. End-to-end execution.
We don't hand off between strategy and build. Marketing, automation, and custom AI in one integrated team.
AI & Custom Automation
We design and build bespoke AI systems, content automation, and automation workflows. From intelligent lead processing to operations optimization and custom ML pipelines, your operations get smarter without losing human control.
AI AutomationGrowth Marketing
Paid ads, paid social, conversion systems, and campaign architecture built to compound. Continuously optimized against real business outcomes, not vanity metrics.
Growth MarketingSEO & Content Systems
Technical SEO, content architecture, content automation, and intent mapping that build lasting organic visibility. Infrastructure that compounds over time.
SEO & ContentAI & marketing training for your team.
Built by engineers and marketers with experience in regulated environments.
Custom over generic
Off-the-shelf tools have a ceiling. Where they fall short, we build: custom AI models, bespoke automations, and tailored integrations that fit exactly how your business runs.
AI with humans in the loop
Automation should augment your team, not replace their judgment. Every critical decision stays with your people. AI handles volume; humans handle exceptions and strategy.
Measure everything, ship fast
Every sprint delivers something measurable. Each deliverable is tied to a real outcome: time saved, leads generated, or conversion improved.
One method. Tailored delivery.
We audit your current process, map friction points, and prioritize the highest-impact opportunities for automation and process optimization first.
Then we build and iterate a custom system that aligns automation, acquisition, and conversion.
Phase 1
Audit & Map
Audit, priorities, baseline metrics
Phase 2
Build & Deploy
Automation deployment + campaign structure
Phase 3
Optimize & Scale
Optimization loops + scale roadmap
What changes when execution gets structured.
The goal is not more tools. It is better operating clarity, faster feedback loops, and less friction for the team running growth.
You get direct senior execution, short feedback loops, and measurable priorities each sprint. Every deliverable is tied to saved time, conversion lift, or acquisition efficiency.
Representative ranges — actual results depend on your processes, baseline, and scope.
Typical reduction in repetitive operational workload in suitable processes.
Faster optimization cycles across ads and SEO.
Every setup built around your exact team and process.
What clients notice first
Within weeks, our team stopped firefighting repetitive tasks. The operational calm alone was worth it.
COO
Professional Services KMU
For the first time, our ads and SEO felt like one strategy. Lead quality improved and reporting became clear.
Managing Director
B2B Company
Common questions
Most agencies run your campaigns. We also build the infrastructure behind them. We bring CMO-level marketing strategy, CTO-level engineering depth, and COO-level process thinking to the same engagement. Strategy and execution in one team, not two separate vendors.
Both, and we're honest about which fits. We integrate best-in-class platforms where they solve the problem cleanly, and develop custom AI solutions where they don't. We have published peer-reviewed AI research at the highest academic level, and that expertise goes into every project.
Your team stays in control of what matters. We automate volume: routing, enrichment, reporting, content generation, campaign optimisation. Every threshold, every exception, and every high-stakes decision stays with a person. Automation reduces noise; it doesn't create risk.
Any industry with complex processes, repetitive operations, or digital customer acquisition. Our backgrounds span finance, healthcare AI research, and growth marketing. The tooling changes by industry; the method doesn't.
We build and deploy. A strategy deck without implementation is just a document. We write the code, run the campaigns, and iterate on the results. If it doesn't ship, it doesn't count.
Yes. Alongside done-for-you projects, we run practical AI and marketing training — from AI tool foundations to prompt and workflow workshops and marketing automation. The goal is that your team can operate and extend the systems we build.
Yes. We're based in Zurich (Sihlquai 131, 8005 Zürich) and work with KMUs across Switzerland and the wider DACH region. We combine on-site and remote delivery, and we know the Swiss context — from local market dynamics to compliance under the revised Data Protection Act (revDSG).
It can be, when it's built right. We design AI and automation with the revised Swiss Data Protection Act (revDSG) in mind: data minimisation, transparency, and human oversight for sensitive decisions. Where data residency matters, we use EU/Swiss-hosted or self-hosted models so your data never leaves a compliant boundary.
We usually start with a single, clearly scoped project rather than a big platform — so the investment stays manageable and often pays for itself within a few months. You get a transparent estimate up front and only decide afterwards. No mandatory retainer, no long-term lock-in.
Senior builders with finance-grade precision and marketing depth.
We combine technical execution in regulated financial environments with hands-on marketing and AI expertise. Our research has been recognised with the National Siemens Excellence Award and the Lab Sciences Award, and published in Nature. Every system we build is designed to perform and last.

Tenzin Langdun
AI Expert & Marketing Lead
Tenzin is an AI expert and marketing lead with an MSc in Artificial Intelligence from the University of Bath and over 10 years of marketing experience across strategy, paid acquisition, and SEO. He has held roles at leading organisations including KPMG, EY, Siemens, and Adnovum — gaining expertise in AI, cybersecurity, audit, and consulting at KPMG and EY, and in insurance and software engineering at Adnovum. Together with Martin, he co-authored an award-winning research paper on AI-based cancer detection, published in Nature. Today he builds enterprise software and process automation for financial institutions.

Martin Oswald
AI Researcher & ML Ops Expert
Martin is an AI researcher and ML Ops expert with an MSc in Artificial Intelligence from ZHAW, where he also conducted research. He works on highly complex HealthTech problems — most recently computer-vision models that read cardiac ultrasound (echocardiography) to help automate the diagnosis of heart failure and aortic-valve disease. Together with Tenzin, he co-authored an award-winning research paper on AI-based cancer detection, published in Nature. He also builds enterprise software and infrastructure for financial institutions.
Finance-Grade Standards
We build software and infrastructure for banks under the highest compliance and quality requirements. The same rigour applies to every client.
Award-Winning AI Research
Our AI cancer-detection research won the National Siemens Excellence Award and the Lab Sciences Award, and was published in Nature. We bring the same rigour to your automation and growth systems.
Marketing + Technology
We combine senior development depth with 10 years of marketing execution. No handoffs between strategy and build.
From first call to live system — here's exactly how it works.
Free intro call
We listen, understand your situation, your goals, and where things currently slow you down. Non-binding and free.
Free strategy & offer
You receive a concrete strategy and a transparent offer, tailored to your case — at no cost and with no commitment.
You decide & we kick off
Only once you accept do we start the first sprint: we build, deploy, and deliver something measurable.
Delivery & optimization
We iterate in short loops, optimize against real outcomes, and scale what works.
Around 30 minutes. No preparation needed.
Let's simplify your growth operations.
Tell us where your process feels manual, slow, or fragmented. We'll propose a clear first sprint, or book a call directly.